Marketing and Communications Team Honored Amongst Best in New England
June 11, 2024Categories: Awards and Recognition
Trinity Health Of New England’s Marketing and Communications (MarComm) team has been awarded nine high achievement recognitions at the 2024 New England Society for Healthcare Communications Lamplighter Awards Ceremony. The annual Lamplighter Awards recognize the outstanding achievements and campaigns produced in health care communications across New England. With several major awards and hundreds of entries each year, the Lamplighters honor the finest work produced across all six states.
The team, led by Regional Marketing and Communications Director, Amy Ashford, was honored at the Newport, Rhode Island event with four Gold Awards, two Silver Awards, and three Awards of Excellence for their work in various categories:
Gold Awards
- Travelers Championship Sponsorship Campaign (Community Relations Event)
- Bloomfield Access Center - Opening Campaign (Non-Service Line Marketing)
- Online Reputation Management (Marketing Automation)
- Springfield Water Emergency Impacting Mercy Medical Center (Crisis Communications)
Silver Awards
- EMS Social Media Rebrand (Social Media Campaign)
- Saint Francis Hospital Pulmonology Campaign (Service Line Marketing)
Awards of Excellence
- Online Reputation Management (Marketing Technology)
- Saint Mary's Hospital PINK OUT for Breast Cancer Awareness Month (Health Promotion Campaign)
- Today@Trinity Health Of New England (Microsite)
Each year, the MarComm team identifies key service areas to ensure strong alignment between the organization strategies and marketing goals. They are also engaged with various and widespread community partnerships, each of which creates new opportunities to build awareness around all that Trinity Health Of New England has to offer, along with direct interaction with existing or potential patients.